JOBS IN ZAMBIA - DAILY ZAMBIA JOBS

Thursday, April 7, 2016

Campaign Lead - Vegetables



Description

 Purpose
  • Develops and implements campaigns designed to achieve the growth and revenue goals of the organization
  • Enhances and communicates Syngenta /Product value proposition through unique marketing strategies
Accountabilities
  • Design detailed campaigns including high level content defined together with asset marketing and sales
  • Liaison with marketing services and external agencies in relation to content generation and execution
  • Translate offers to customer (channel or grower) needs and detail including delivery plan, pricing and commercial policies
  • Sequence roll out in logical way to maximize efficiency and effectiveness
  • Ensure campaigns are executed in line with marketing budget and plan set by the campaign team
  • Leverage campaign dependencies at grower level between CP/SE
  • Working with Sales conduct post campaign in-field measurement of campaign effectiveness, including Integrated Solutions KPIs
  • Support the integration of the CP and SE marketing teams, including the definition of new processes/ways of working and fostering mindset change
 

Qualifications

 Experience required
  • Strong Marketing experience, preferably in a challenging, cross cultural environment; and with a network of agencies and contacts
  • (external and internal)
  • Preferably experience in the agribusiness
  • industry, sales experience also favorable
  • Proven exp
Critical knowledge
  • Tertiary qualifications preferable
    • Understanding of marketing
    • principles and commercial management processes
    • High level of
    • computer literacy
    • Advanced English (written and spoken)

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